There are all kind of ways to approach your website- but when you strip everything else away its a machine. Using these tools, exercises and philosophies you can remove the self doubt and procrastination that usually accompanies website construction whether you’re running a blog, business site or non profit. We’ll cover what your sitemap should look like, what content to put on the site and how to write it, what plugins to use and then how to measure it all and refine it.