This session is for anyone who charges for their services. During this session, we will discuss how to properly create a budget for a WordPress project and sell it to your client. The discussion will include what factors should be considered when bidding and how to ensure that you make a profit. We will also discuss project based pricing vs. hourly pricing and when it is appropriate to use either method. Other topics will include scope increases, project maintenance and most importantly, what to do when you don’t win a bid.

Real WordPress Security – Kill the noise!

With a wealth of development and startup business experience Andy brings his knowledge of integrating select business-ready, best-of-breed plugins for “Business Grade WP” right to your proverbial, virtual, electronic doorstep. So whether you are designing a WordPress website for your own small business or spend your days building websites for other companies this talk will be a valuable resource for you.

In my travels, I have discovered that there is not much documentation on using CSS3 specifically in WordPress. While not many of the new CSS3 modules have reached official recommendation by the W3C, support is very good across all of the latest browsers. This session will aim to inform, enlighten, and delight attendees with the right way to include CSS in your WordPress theme using child themes or a plugin such as Jetpack, and we will also cover some of the best new features of CSS3 that you can put to work right away.

You should be familiar with HTML and have some basic WordPress and CSS knowledge to get the most benefit from this talk.

Who doesn’t struggle with blogging? How to start? What to write about? How to keep it going? Why do you need a blog? Just thinking about a blog can be overwhelming. Hence the land of the Internet is littered with abandoned blogs. They started off good, but were updated a long, long time ago. A successful blog should be more than just news about you or your company. It should be engaging and interesting. Oh, and it should drive web traffic and generate leads for you.

This session is for the new blogger who doesn’t know where to start; for the embarrassed blogger who needs to resurrect a long-forgotten blog; and for those who feel stuck with their current approach to blogging. Attendees will learn:

• Why blog?
• Why blogging is like flossing
• The A-B-Cs of blogging

Stop dreading blogging as if you were writing War and Peace. Instead, learn some simple tricks that will make blogging easier. And maybe even fun.